2021 is now in the rearview and we’re on our way to better things in 2022. But the only way to get there is to reflect on what we’ve learned and apply it.
Most of us spent the majority of 2021 under lockdown due to the COVID-19 crisis, yet this was also a year of reopening international borders, office doors, your local coffee shops, cafes, and the reconvening of extended family for the holidays. This has shifted “norms” across the nation. As we get closer to wrapping up an eventful and unexpected year, we at Bold Culture are reflecting on our most popular insights of 2021. From the workplace to digital spaces, we’ve gathered and shared valuable insights into the needs, interests, and expectations of marginalized people all year long.
As you move into 2022, how will you transform company culture and enact lasting change? Bold is here to offer the insights you need to make it happen. Here are Culture Hub’s Top 10 Cultural Insights of 2021:
Clubhouse made a huge wave in social media in 2021, but the popular app didn’t truly create space for LGBTQ+ people to be heard. One of the more prominent disadvantages of this app is how marginalized people with intersecting identities—mainly queer Black individuals and other queer people of color—have been treated on the platform.
One of the most important aspects of Google’s research on high-performing teams is the element of ‘psychological safety.’ The concept suggests that team members must be able to express their ideas, criticisms, and creative inputs without fear of repercussions or shaming. People that belong to racial or gender minorities often feel psychologically unsafe when it comes to things like wearing their hair naturally to work, let alone sharing an unpopular opinion.
In today’s workplace, companies have been expanding their D&I programs and initiatives to prioritize the experiences of marginalized groups to ensure professional equity for current and future employees. Yet, these same entities fail to incorporate D&I initiatives from an intersectional lens. It’s essential for companies to begin prioritizing Black womxn in the diversity and inclusion conversation.
The rise of micro-influencers means new faces, more representation, and more quality content. In honor of Hispanic Heritage Month (September 15th to October 15th) we wanted to share our favorite Latinx Youtubers, ranging from English to Spanish speakers, beauty to gaming vloggers, and from a range of origins across Latin America and Mexico.
This year has facilitated heightened exposure for Black women academics into the upper echelons of policy-making and business. From public health to poverty reduction, more and more Black women are straddling the fence between academics and advocacy. This list covers the top ten U.S.-based Black women academics to watch this year, as their social influence is predicted to exist both in the classroom and out.
As one of the top bartenders in New York City, Karen Fu has become well known among top-tier drink makers. Making her footprint bicoastal in Los Angeles has only further expanded her reach over the last two years, just in time for bars, clubs, and restaurants to close, open, and close again over the course of the pandemic. In this interview, Fu recalls her journey from bartender to workers’ advocate and highlights the opportunities that COVID-19 provides patrons to level set on worker’s rights.
Growing up on social media, Gen Z is attuned to the codes and conventions of visual platforms like Instagram, where certain aesthetics, poses, and styles are rapidly disseminated. These codes aren’t necessarily named, but years of conditioning allow Gen Z to understand and interpret coded images and visually-communicated aesthetics. “Blackfishing” is part of the social media discourse, replicated by smaller influencers, then micro-influencers, and so on, planting themselves in the Gen Z understanding of social media desirability.
Michelle Cadore is the creative, serial entrepreneur behind the YES I AM brand that Jennifer Hudson crooned about for Mastercard and sported all over social this March. The New Yorker has been building the women’s apparel line for almost five years and is just now beginning to see the fruits of her labor. She shares how being overlooked for a promotion helped her realize that her promising career was turning into a dead-end job.
TikTok was able to attract first-time voters to the polls last November. With over 66% of TikTok users under the age of 24, roughly 24 million Gen Z’ers had the opportunity to cast a ballot, which would form about 10% of eligible voters. Bold Culture spoke to TikTok creators with viral videos and millions of likes that are using their platform as an educational tool and turning a creative platform into a political scene for Gen Z’ers.
Meet elephant tamer and entrepreneur Erica Merritt, the creative genius behind Equius Consulting Group. Equius uses organizational assessments, planning, design, facilitation, coaching, and training to teach companies to do the difficult ‘head and heart work’ of reforming their organizational culture.