In May 2017, 61 percent of responding LGBTQ+ consumers from the U.S. believed their lives were not sufficiently represented in advertising, as compared to 51 percent of general public respondents who said the same (YouGov, June 2017).

Download Spectrum, a queer insights report, to learn more about the LGBTQIA+ community’s influence and affluence in media, marketing, tech, and advertising industries.